The Fancy-ish $3.59 ALDI Find I’m Stocking up for the Holidays

It's great for brunch, too.

It's funny how kids can surprise you with their food preferences. While my daughter turns her nose up at most fish dishes I put in front of her, smoked salmon has been a consistent winner since she could first eat solid foods. I still remember the surprised looks we'd get at family brunches when our toddler would reach for another piece of lox while completely ignoring her bagel. "I love smoked salmon," she'd say, already a sophisticated foodie in the making.

So when I discovered ALDI was selling the Specially Selected cold smoked salmon gravlax, I knew I had to stock up—if only for my daughter. At just $3.59, this gorgeous, perfectly cured salmon is a great way to elevate everything from quick weeknight dinners to holiday entertaining essentials. I’ve learned that when you find a premium product that makes both kids and discerning adults happy, you stock up!

Specially Selected Cold-Smoked Salmon Gravlax

• Price: $3.59 for 3 ounces
• Why I Love It: This is an incredible price for gravlax. It has a delicate salmon flavor with just enough smokiness, and the texture is satin-like.

Why I Love ALDI's Cold-Smoked Salmon Gravlax

If you're wondering about the difference between cold smoked salmon gravlax and regular smoked salmon, here's the scoop: Traditional gravlax is cured with salt, a mix of sugars, spices, and herbs (no smoking involved), while regular smoked salmon is cured and then hot-smoked until it's flaky like cooked salmon.

This ALDI version combines the best of both worlds. It's cured like traditional gravlax, then very lightly cold-smoked, resulting in a silky texture with subtle smoky notes that don't overpower the delicate salmon flavor. The texture is so lush that it feels almost satin-like and has a lovely, flavorful balance of salt and seasonings.

The thin, consistent slicing is another detail that makes it shine. Anyone who's tried to slice their own cured salmon knows it's no easy feat. These pre-sliced portions are perfect for everything from casual bagel breakfasts to elegant holiday appetizers. And with the holidays coming, appetizers are how I plan to showcase it.

How I Use ALDI's Cold Smoked Salmon Gravlax

During the holiday season, this gravlax is an easy win for effortless entertaining. If unexpected guests pop by, I can arrange some slices on a platter with capers, thinly sliced red onion, and a few lemon wedges. Add some crackers, and I easily have something elegant ready to serve.

For holiday brunches, I create big, bountiful boards with a spread of fresh bagels, a variety of cream cheeses, avocados, cucumbers, sliced tomatoes, radish whisps, pickled onions, capers, caper berries, and lots of fresh herbs with gravlax as the star. It's become such a hit that my family now asks for it at every gathering. When I'm tight on time, I can chop it up and fold it into scrambled eggs with chives for a luxurious addition to brunch.

When I have more planning time, I love to whip it into a dip or use it to top blini or crispy smashed potatoes—along with a dollop of crème fraîche—for cocktail parties. I love to grill or toast baguette slices, spread them with herbed goat cheese, then layer them with gravlax, a squeeze of lemon, and some fresh dill. For something lighter, I'll use crisp cucumber slices as the base and top them with a smear of tzatziki, gravlax, and some extra chives.

There are so many ways to enjoy it, and I don't feel precious about experimenting at this price point. Whether planning a holiday gathering or just wanting to elevate your everyday meals, this ALDI find deserves a spot in your cart. Grab an extra package, though. If your family is anything like mine, it'll disappear fast!

_{To learn more about our approach to product recommendations, see HERE.}